B2B E-commerce Platforms to Help Your Business Grow

B2B e-commerce, or business-to-business electronic commerce , is the term used for the selling of goods or services via online business transactions. Digital processing makes the buying experience of wholesalers, manufacturers, distributors and other types of B2B sellers more efficient and effective. An e-commerce platform incorporates various aspects of e-commerce such as custom order fulfilment, product information management (PIM), newer payment options, reordering facility for customers, custom pricing option and setting up of minimum order thresholds. B2B e-commerce platforms help connect with customers through SMS and emails, thus providing a customer engagement solution. Communicating information on offers, promotions or upcoming events becomes easy through the email and text messaging products of the platform. The use of in-built templates sends out these messages in a jiffy. It is possible to target a specific group of customers for specific products based on their...